Spend, category mix, reorder cycle & repurchase trend — see every customer at a glance
Built automatically from each customer's order history: spend ranking, category mix, reorder cycle, seasonal trends and period-over-period change all in one view. Help your export team see exactly what every customer buys, how much and when — stock up early, follow up precisely and seize every reorder window.
Customer spend ranking, value, categories and period-over-period change at a glance
Full-spectrum analysis, from spend to repurchase trend
Automatically aggregate each customer's cumulative spend and rank them — instantly see who your big accounts are, who is growing and who is slipping.
Break down spend by category to see which products each customer favors — a solid basis for cross-selling and recommending new products.
Rebuild each customer's ordering rhythm and reorder cycle, with reminders as the reorder window nears so you follow up early and never miss a repeat order.
Rebuild the purchase curve by month or quarter to reveal peak and off-peak rhythms, helping sales and production stock up and schedule ahead.
A notable drop in spend or frequency is flagged in red automatically; combined with the reorder cycle, it surfaces churn risk so you can win customers back in time.
Roll up spend rankings and trends by salesperson, region or customer tier, and export reports in one click so leadership sees the whole picture at a glance.
Flexibly adapts to different business models
Identify high-spend customers' category preferences and reorder cycles to nurture priority accounts and protect your core revenue base.
Predict the next order date from the reorder cycle, with automatic reminders as the window nears, so sales follow up and lift the repeat-order rate.
Declining spend or an overdue order triggers an automatic alert, so you step in immediately and nip churn risk in the bud.
A closed loop from data aggregation to insight-driven follow-up
Automatically pull together each customer's historical orders, shipments and payments → no manual entry
Roll up spend, category and frequency by customer, product and time, generating rankings automatically
Rebuild reorder cycles and seasonal curves, flagging any period-over-period decline in red
Reorder windows and churn alerts trigger reminders → sales step in at exactly the right moment
Questions you may have
It is sourced automatically from each customer's historical orders, shipments and payment records — no manual entry required. The system aggregates spend, category and frequency by customer, product and time in real time, so the analytics always match your live business data.
Yes. The system breaks down each customer's spend by category and rebuilds the purchase curve by month or quarter, clearly revealing peak and off-peak rhythms so sales can stock up early and follow up ahead of the reorder window.
Purchase Analytics provides period-over-period and year-over-year change metrics, flagging any notable drop in spend or frequency in red. Combined with the reorder cycle, it identifies customers overdue for an order so sales can step in and win them back in time.
Yes. Beyond the single-customer view, you can roll up spend rankings and trends by salesperson, region or customer tier, giving regional managers and leadership a one-screen view of customer structure and purchase contribution.
Dedicated 1-on-1 consultant service — see Purchase Analytics and the full Customer Center flow in action