A dozen-plus growth play styles + anti-coupon-abuse + A/B testing, all in one
Marketing comes with more than a dozen built-in play styles — coupons, threshold discounts, discounts, group buying, flash sales, boosts and lucky draws — paired with an anti-coupon-abuse, A/B testing and personalized recommendation engine, so every campaign can quantify acquisition, conversion and ROI clearly.
Campaign setup, coupon-pack distribution and effect review on one screen — the real workspace of marketing operations
A dozen-plus marketing play styles + end-to-end effect analysis provide complete capabilities
Cash vouchers / discount coupons / exchange coupons / shipping coupons / gift coupons, with full-chain tracking of issuance, claiming and redemption.
Tiered threshold discounts, per-threshold discounts, N-piece discounts and combo bundles, with flexible stacking rules and controllable priority.
Referral group buying, tiered groups, limited-time flash sales and reservation rushes, with sharing virality driving acquisition and activation.
Invite friends to boost / bargain for a free order; social sharing drives private-domain virality and slashes new-customer cost.
Big wheel / card flip / collect-the-word / check-in tasks — multi-entry play styles that attract high-frequency visits.
Campaign conversion funnel + real-time ROI accounting + audience comparison, with reviews that compare real results.
Flexibly adapted to different business models
Multi-wave campaigns such as Double 11, 618 and brand days, combining the full rhythm of warm-up, peak burst and return rounds.
New-user gift packs + invite-and-reward + boost-and-bargain convert low-cost social traffic into repurchasing members.
Member days / check-in tasks / limited-time flash sales / draw check-ins give private-domain communities a reason to open every day.
From choosing a play style to viewing ROI, marketing campaigns are completed in one stop
Choose and reuse configurations from templates for coupons, threshold discounts, group buying, flash sales, lucky draws and check-ins
Set thresholds, audiences, products, stock, risk control and A/B experiment groups, with one-click preview
App / mini program / official account / WeCom / SMS / Push / Moments — one-click multi-channel reach
A comparison dashboard for campaign ROI / acquisition / repurchase / AOV / churn, automatically producing review reports
Big-tech-grade tech stack, enterprise-grade stability
100+ industry campaign templates ready out of the box; a newcomer can launch an effective campaign within 1 hour
Three layers of risk control — device fingerprint + behavior trace + user profiling — intercepting suspicious behavior in real time
Run multiple campaign versions at once, split by audience and auto-assess significance, with the winner automatically scaled up
Combining tag profiles with real-time behavior to push differentiated coupon packs and campaign entries to different members
Second-level campaign reports, with multi-dimensional pivoting and drill-down on GMV / participants / redemption / conversion rate
Integrate with official account / WeCom / SMS / Push / Douyin, with a unified campaign ID for full-chain attribution
Real, tangible business value
Template reuse + visual configuration mean even a marketing beginner can launch a campaign within 1 hour.
Combined play styles + personalized recommendations lift campaign-period GMV by 25–40% year over year.
Three-layer risk control plus a blacklist database intercept over 80% of suspicious orders, so the campaign budget isn't eaten away.
A unified campaign ID and attribution make the acquisition / repurchase contribution of every campaign dollar transparent.
Questions you may care about
A dozen-plus mainstream play styles work out of the box: coupons (cash / discount / exchange / gift pack / shipping), threshold discounts (tiered threshold / per-threshold / N-piece / bundle), group buying & flash sales (referral group buying / tiered groups / limited-time flash sales / reservation rushes), boost-and-bargain, lucky-draw tasks (big wheel / card flip / collect-the-word / check-in), new-user exclusives, member days and more.
The system has five built-in layers of risk control: device fingerprint, IP frequency, behavior sequence, audience profiling and a blacklist database; suspicious orders are auto-intercepted, routed to manual review or required to pass SMS verification. When configuring a campaign, you can set per-person / per-device / per-IP claim limits and shut it down with one click if needed.
Yes. Marketing supports UTM parameter / OAID callback, integrating with mainstream platforms such as Oceanengine, Tencent Ads and Baidu Marketing, feeding campaign conversion data back to the ad side to optimize delivery and close the ROAS loop.
Each campaign produces a unique campaign ID, and orders, coupons, points, stored value and member behaviors are all tagged by campaign ID; ROI = campaign GMV / campaign cost (coupon face value + product concessions + traffic cost), so you can see in the admin panel whether each campaign profited or lost.
Yes. Connected with channels such as WeCom SCRM, official accounts and SMS, it can target campaigns by audience / tag / behavior; one-click community forwarding materials already include campaign short links + QR codes, and private-domain conversion is 3–5 times higher than public domain.
Yes. Based on a rule engine + low-code extension capabilities, the tech team can extend new scenarios without breaking existing play styles; common customizations such as "invite 3 people for instant commission" and "team up to complete tasks" can go live in 2–5 business days.
One-on-one service from a dedicated consultant to tailor a Marketing rollout plan for you