Home / Foreign Trade ERP / Product Management / Product Analytics
Product Management · Core Feature

Product Analytics

Sales + margin + sell-through — drive merchandising decisions with data

A full panoramic view of product performance, from a single SKU to your entire catalog: multi-dimensional analysis of sales volume, revenue and gross margin, best-seller and slow-mover rankings, sell-through and price-trend visualization, and automatic slow-moving-SKU alerts — so merchandising, replenishment and pricing run on real data, not gut feeling.

10+
Analysis dimensions
1-click
Report export
Real-time
Data aggregation
Full
Sell-through insight

Product Interface

Product sales ranking, gross margin and sell-through at a glance

Product Management · Product Analytics · Hoobang ERP
Multi-spec SKU
Multi-currency Quotes
Multilingual Desc.
HS Codes
BOM & Inventory
Product Analytics
Product Sales Ranking · This Month
Export Report
Revenue This Month
¥M8.62
↑ 18.6%
Gross Margin
34%
↑ 2.4%
Sell-through
78%
↑ 5%
Slow-moving SKUs
23
↓ 6
RankProductUnitsRevenueMoM
01Steel Vacuum Flask 500ml8,620¥1.86M↑ 24%
02Foldable Silicone Bottle 350ml6,180¥1.42M↑ 16%
03304 Vacuum Lunch Box4,930¥1.08M↑ 3%
04Bamboo Fiber Tableware Set2,140¥0.52M↓ 12%
1Best-seller sales ranking
2Margin & sell-through analysis
3Auto slow-moving SKU alerts

Core Capabilities

Complete analytics coverage, from sales volume to decision-making

Sales ranking

Auto-build sales-volume and revenue rankings by product, category and SKU — best-sellers stand out, so merchandising and replenishment are evidence-based.

Gross margin analysis

Drill into gross profit and margin at item and overall level, automatically flagging high- and low-margin products to guide pricing and product-mix optimization.

Sell-through analysis

Track each product's sell-through rate and inventory turnover in real time to measure how fast goods move and tune replenishment and new-arrival cadence.

Slow-mover alerts

Auto-generate slow-mover rankings and alert on SKUs that have stalled for too long, prompting timely clearance and reducing overstock risk.

Trend visualization

Time-series line and comparison charts for sales, revenue, price and margin — MoM and YoY in a single view to read your business trajectory at a glance.

Report export

Export rankings, trend charts and details to Excel in one click, and configure custom dashboards and scheduled reports ready for business reviews.

Use Cases

Flexibly adapts to different business models

01
Merchandising & new-arrival decisions

Use best-seller rankings and margin analysis to pin down star products and retire low performers — no more guessing on launches and stocking.

02
Inventory & sell-through optimization

Combine sell-through rates with slow-mover alerts to clear stock promptly, refine your replenishment mix and cut tied-up overstock.

03
Business review & reporting

Review performance in monthly meetings with trend charts and rankings, export reports in one click, and let data drive management decisions.

Analytics Workflow

From data capture to decision, four steps close the analytics loop

1
Data Capture

Auto-aggregate quotation, order, shipment and inventory data → ingest in real time → every metric traceable to its source document

2
Multi-dimensional Analysis

Drill down by product, category, SKU and time to compute core metrics such as sales, margin and sell-through

3
Visualization

Generate best-seller/slow-mover rankings and trend charts — MoM and YoY in one view, with automatic slow-moving-SKU alerts

4
Decisions in Action

Export reports in one click → guide merchandising, replenishment and pricing → data-driven business decisions

FAQ

Questions you may have

Which dimensions can Product Analytics report on?

It supports multi-dimensional analysis of sales volume, revenue, gross profit and margin, sell-through rate and return rate, with flexible drill-down by product, category, SKU, customer and time period, making best-sellers and slow-movers clear at a glance.

How are best-sellers and slow-movers determined?

The system tracks each product's sales volume, sell-through rate and inventory turnover over a defined period and automatically builds best-seller and slow-mover rankings. Slow-moving SKUs can trigger alerts, helping you clear stock promptly and optimize your replenishment mix.

Where does the analytics data come from?

Data is pulled from business modules such as quotation, sales order, shipment and inventory, aggregated in real time with no manual spreadsheets. Every metric is traceable back to its source document, ensuring the analysis is accurate and trustworthy.

Can the results be exported or turned into reports?

Yes. Rankings, trend charts and detailed data can all be exported to Excel in one click, and you can configure custom dashboards and scheduled reports for use in business reviews to support merchandising and pricing decisions.

Take the First Step Toward Digital Transformation

Dedicated 1-on-1 consultant service — see Product Analytics and the full product management flow in action